Rhéo Thompson Candies Ltd. has been making chocolates and candies since 1969. Their signature product is the chocolate Mint Smoothie which is famous in South-western Ontario. The factory store has been featured on the Food Network and the CBC. Customers are not only loyal – they are strong advocates for the brand.
Rhéo Thompson has been a Soulfx client since 2003. It was time to update the old system to take advantage of new e-commerce packages available and to modernize the previous design of the site to handle mobile and tablet devices.
The primary business objectives were lower order processing times, increase customer satisfaction, improve reporting capabilities, improve integration into payment and shipping systems and increase conversions for mobile and tablet devices. Another goal was to improve the overall SEO (search engine optimization) for the site.
Soulfx redeveloped the e-commerce platform in WooCommerce and integrated it into third-party payment gateway and shipping APIs. The site uses a number of plugins including predictive search, product photo galleries and customer reviews.
Site e-commerce application is hosted on the Amazon WS cloud with back-ups to Amazon S3 cloud storage.
Finally, the site uses a new responsive design to address the massive increase in mobile traffic.
The integration into third-party payment gateway and shipping APIs dramatically improved order turn-around times, reduced management time and increased customer satisfaction levels. In addition, the application includes a customer account and shipping notification system that reduces follow-up calls to the customer service department.
The new responsive design showcases products beautifully on large-screen monitors and across mobile and tablet devices. Customers easily order Rhéo Thompson products on any device, anywhere, anytime.View Website